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Merge

merge-dev ↗
Score: 50% (3/6) Growth
Merge homepage screenshot
Product category Implied
The page never uses a category label like "integration platform" or "unified API platform" explicitly as a definition; it describes function instead: "Build once. Connect to every API, tool, and LLM" and "One API replaces dozens of custom integrations with zero maintenance overhead." A reader must infer this is an API/integration infrastructure platform (a "Unified API" / iPaaS-like product for developers) from the repeated feature descriptions rather than from a direct category statement.
Target customer Implied
No explicit statement like "Merge is for B2B SaaS companies." It can be inferred from phrases like "Built for every team shipping or running AI," "Product teams choose Merge to ship AI features and integrations faster," and use cases referencing "your customers' data," suggesting the customer is software companies/engineering teams building products that need integrations for their own end customers.
Primary problem Implied
There's no single direct sentence stating "the problem is X." It's inferable from statements like "Ship products and agents to production without owning the integration stack" and "One API replaces dozens of custom integrations with zero maintenance overhead," implying the problem is the cost/complexity of building and maintaining many individual integrations.
Core product Explicit
"Connect to hundreds of integrations with one API. Give your product access to customer data across hundreds of systems." and "Deploy agents across thousands of enterprise tools... Let agents take authenticated actions across enterprise connectors." and "Route every request to the best model you define, automatically."
Differentiation Explicit
"A single integration connects every major LLM with full performance visibility and spend controls on every call." and "Fallback keeps your product live when providers go down." and "Satisfy compliance reviews with scoped permissions and complete audit logs."
Evidence (social proof) Explicit
"Merge has enabled our team to add integrations 10x faster... save our engineers hundreds of hours every year" — Nake Sekander, VP of Product, Foxit; and "With Merge Agent Handler, we can bring a broader set of data connectors to our users faster" — Frank te Pas, Head of Enterprise Product at Perplexity.

Extracted homepage content

New: Embedded Routing Stack. Give every customer their own model controls without writing the logic yourself. Learn More Close * Products * Solutions * Customers * Resources * Pricing * Docs * Security Sign in Sign up Get a demo We use cookies to improve your experience on our site. By using our site, you are agreeing to the collection and use of data as described in our Privacy Policy. Cookie Settings× # Build once. Connect to every API, tool, and LLM Ship products and agents to production without owning the integration stack. Book a demo Start for free Trusted by the companies building what's next Case study “We had an aggressive timeline for launching our enterprise AI search product. Merge moved quickly in supporting the file storage integrations we needed, which allowed us to meet our target launch date.” Head of Engineering Testimonial “With Merge Agent Handler, we can bring a broader set of data connectors to our users faster and constantly expand what our customers can do with Perplexity Enterprise Pro.” Frank te Pas Head of Enterprise Product at Perplexity Case study “Building something like Merge’s Integration Observability tooling to manage integrations would have taken our team at least 3 months. Fortunately, we don’t even have to think about that." Will Decker Head of Engineering Case study “Using Merge, we simply have to check off a box to add a new HRIS integration. This gives us full confidence that we can support any of our customers’ HRIS integration needs over time.” Anish Ravipati Senior Software Engineer Case study “Before launching our HRIS integrations, a few team members at Merge came on-site to train our customer-facing teams on marketing, selling and supporting the integrations. This took additional work off of my team’s plate and has helped us take the integrations to market more efficiently.” Alex Giddens Senior Product Manager Case study “Working with Merge’s Unified API and beautiful React component took less than a sprint to integrate, test, and release.” Daniel Marashlian Co-founder & CTO Case study “Merge’s post-sales team is truly amazing. They’re fast, responsive, and deeply knowledgeable of HRIS integrations and our use case.” Katie Harmon Senior Director of Channels ## One platform for the hardest parts of building AI Merge provides the connective infrastructure that allows AI to know, act, and scale ## You build the product. Merge runs the infrastructure. Synced data ### Connect to hundreds of integrations with one API Give your product access to customer data across hundreds of systems. One API replaces dozens of custom integrations with zero maintenance overhead. Governed agents ### Deploy agents across thousands of enterprise tools Let agents take authenticated actions across enterprise connectors. Works for the products you ship and the internal tools your teams use. Satisfy compliance reviews with scoped permissions and complete audit logs. Model routing ### Optimize every model request, automatically Route every request to the best model you define, automatically. Fallback keeps your product live when providers go down. A single integration connects every major LLM with full performance visibility and spend controls on every call. ### Powered by the Merge Platform * Enterprise-grade security & compliance * Real-time monitoring for every sync, call, and action * Always up-to-date, fully maintained connectors * Best-in-class support that actually helps you ship ## Built for every team shipping or running AI View all use cases Fuel enterprise search Continuously sync your customers’ data into your RAG applications so that your search product can provide faster and more accurate responses Learn more Enable agents to take actions Power your agents to take action in your users’ systems, whether handling ad hoc tasks or running background processes Learn more Cut model costs without cutting quality Automatically route each LLM call to the best provider based on task complexity, cost, and performance requirements Learn more Implement auto-provisioning Automatically assign your end users’ onboarding and permissions with real-time HR employee data Learn more Reconcile vendor payments Automatically sync bills and payments between your product and your customers’ accounting platform for more efficient and streamlined reconciliation Learn more Analyze project status Improve your customers' team collaboration and efficiency by automatically tracking and visualizing your customers’ ticketing data Learn more Analyze finances Provide better and deeper financial insights to your customers, powered by transaction data Learn more View all use cases ## Security and compliance are our foundation Designed from the ground up to safeguard your customer data, Merge adheres to the industry’s highest standards of security and privacy and is certified in SOC 2 Type II, ISO 27001, HIPAA, and the GDPR Security at Merge ## Why teams win with Merge Product Engineering Go-to-market IT ### Product teams choose Merge to ship AI features and integrations faster, without sacrificing quality or control “Merge has enabled our team to add integrations 10x faster. We’ve also been able to save our engineers hundreds of hours every year by adding integrations more efficiently and by using Merge to maintain them on our behalf.” Nake Sekander VP of Product, Foxit ## Connect faster. Scale smarter. Build better AI. See Merge in action. Walk through architecture, integrations, and deployment with a product expert. Book a demo Integrations Accounting integrations ATS integrations CRM integrations File storage integrations HR integrations Ticketing integrations All integrations Platform Merge Unified Merge Agent Handler Merge Gateway Why Merge How Merge works Localization Security Observability Common models Customization Developer tools Real-time data Platform architecture Personas Product Developers Go-to-market teams Use cases Power AI features Govern employee AI Auto-provision Knowledge base Financial analysis Candidate sourcing Project analysis Source leads Reconcile vendor payments Reconcile customer payments Information Documentation Blog Resource center Help center Changelog Merge for EU Partners Company About us Careers © Merge 2026 Terms of Service Privacy Policy GDPR Cookie settings

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